Wednesday, January 16, 2008

Images & Words

A Series on perpetual calmness in sorrow and wandering nature of the mind


The addition of a Mascot to a theme aids in its perception. Providing a way to observe and understand. The personality of the mascot has to be aligned to the tone and character of the parent theme.


Tuesday, January 15, 2008

A Tribute

Timeless Masterpiece.

Every ride, an inspiration. An effortless drift from horizon to horizon or a
Pulverizing beat up the street, the Royal Enfield Bullet delivers.....beautifully.
Classic British Design, time tested ingenuity.

- Arun Rajeev

Red Alert

Why is this color percieved as being stronger than all the other hues ? Perhaps its the way our mind perceives it. The sign value it holds is unmistaken. Red is any of a number of similar colors evoked by light consisting predominantly of the longest wavelengths of light discernible by the human eye, in the wavelength range of roughly 625–740 nm. Longer wavelengths than this are called infrared, or below red and cannot be seen by human eyes.
Red is what you see first, everything else is only next.

Monday, January 14, 2008

Art Direction

Art Direction / Visualization for Mafi Mushkil , an Arabic - Malayalam fusion album.
Artist : Jassi Gift | Shyam



A Series based on circles. Emphasis on the beauty of anything that revolves around a point.
The most profound universal shape. Includes sphereical oval themes.
Portraying Life as a system, a cycle.



A work on the emotinal Intricacies.

Awakening of Creation


Art | Philosophy

Life is a celebration. A simple complexity, its Beauty - Mortality. Life is a Canvas on which we paint our story. Believing what we hear or see, and forgetting. Expressing thoughts, feeling every single moment, or being numb to everything. Life has more questions than answers.
The more you know, the less you understand.

To see whats in your mind, you close your eyes and open your eyes to be blinded by the vague imagery that life portrays in front of you. You are a part of this single point unverse , a single seed lying underneath the soil of culture and society. Your actions are bound by law, your dreams by your will. Growing up, only to die ? to be remembered ? to accomplish ? Asking yourselves as you move ahead, watching this show, the show must go on and it will.

Leaving my mark on this canvas called I start this wonderous journey into the unknown.

- Arun Rajeev